One of the questions we’re often being asked at the moment is how this spring’s unseasonably hot and dry weather is affecting flowers. Well, the good news is that, if anything, the sunshine has had a positive impact. Firstly, whilst very few flowers are grown in the UK, those that are actually benefited, with some [...]

Search for flower delivery in New York on Google and a massive 2.75 million results are listed. Do the same for Sydney and a mere 1.7 million results appear. This highlights just how competitive the flower delivery market is. Sadly, with such a vast amount of listings, there’s no getting away from the fact that [...]

Still not sure what to get Mum for Mother’s Day? How about some beautiful flowers? This coming Sunday is Mother’s Day, which is traditionally the time to send flowers to the best mum in the world. And this year, as an added incentive to treat your mum to a gorgeous bouquet (as if you ever [...]

A study by UK research institute Verdict highlights how the trend in gardening is likely to continue, meaning florists carrying products related to gardening may well be able to profit from the forecasted increase in demand as well. The jump in sales is predicted over the next three years. At the end of that period [...]

Flowers are beautiful and make great presents.  Having flowers delivered is not just suited to birthdays and romantic occasions.  You can send flowers for a variety of reasons, and the recipient will really appreciate that you’ve thought of them.  Here are some occasions where flowers would make the perfect gift. 1.    Anniversaries Anniversaries can often [...]

Does that sound like a mean trick to play? It doesn’t have to be. There is no reason that hayfever sufferers should miss out on the joy of a flower delivery. In fact, it’s probably something that happens to them only rarely so it will be even more special. The trick is not just to [...]

Scent is such a popular element of cut flowers that the first thing most of us do when buying a bouquet is smell the flowers. Over a third of consumers, according to the Flowers & Plants Association, say it influences their choice of flower purchase. Floral scents are one of the most popular smells, and [...]

Message from Edible Blooms in New Zealand: We have had very exciting news today. We have been told we are now a finalist in the “Best Nationwide Corporate Gifts award” Please vote to help us win the award!! Votes close on the 9th October. Link is below. The more votes we have the more chance [...]

Next time you’re thinking about sending flowers for a special occasion, to say thank you or to show your love, take the worry out of the choosing the correct florist by logging on to www.direct2florist, the website that connects you with a network of florists across the UK and the rest of the world, all [...]